Samsung’s growth in the US smartphone market was modest in H1 2021

 Samsung is the world's main cell phone brand, and the US is one of its most significant business sectors. The South Korean company's fundamental rival in the US is Apple, however OnePlus could likewise turn into a danger in the coming years, particularly after LG's exit from the cell phone market. 

As indicated by the most recent report from statistical surveying firm Counterpoint Research, Samsung's development in the US cell phone market was humble contrasted with its opponents Apple, Motorola, and OnePlus. The South Korean firm saw a 17% year-over-year development in the primary portion of 2021. As indicated by examiners, Samsung could've would do well to development on the off chance that it had the stock to fulfill the interest. Obviously, the Galaxy A32 5G was a success in the US, because of T-Mobile's '5G for All' crusade. 

OnePlus arose as the quickest developing cell phone brand in the US, with year-over-year development of an astounding 428%. That is 4.28x deals in the first of this current year contrasted with the principal half of 2020. In any case, we need to keep it in our brains that OnePlus had a microscopic piece of the pie in the US, and developing at 4.28x may in any case not help the organization enough. It could in any case represent a critical danger to Samsung over the course of the following not many years. The OnePlus N100 and the OnePlus N10 5G were the top rated OnePlus telephones in the country. LG's exit from the cell phone market helped OnePlus. 

Motorola showed a 83% year-over-year development, while Nokia likewise saw a change in energy with 35% development in the main portion of 2021. Apple's year-more than year development was 53%, which is noteworthy, particularly thinking about that it is the market chief in the US cell phone market. It procures the greater part the portion of the overall industry and ships twice as a large number as Samsung does. Google's portion of the overall industry declined 7% when contrasted with the principal half of 2020, while LG's exit implied that its piece of the pie decrease was 35%. ZTE's portion of the overall industry declined 77% in the US. 

Senior Analyst Hanish Bhatia said that the current chip deficiency issue has fixed the cell phone supply in the US, and Samsung has focused on transportation very good quality cell phones rather than Galaxy A series gadgets in the country. This move could help the organization in expanding its benefit. Samsung will uncover the Galaxy Z Flip 3 and the Galaxy Z Fold 3 on August 11, which could assist it with working on its development in the second 50% of this current year.


Post a Comment